Sixty years ago, Boy Scouts were swarming the towns and cities of North America. But they weren’t camping or earning badges. They were working for the Federal Government.
With the men out in the battlefield, women were encouraged to fill positions in factories and fields. They were also faced with other challenges, such as rationed food. To help promote work and cooperation on the homefront, the Office of War Information (OWI) created informative and inspirational posters to be hung in stores.
How could these posters be quickly distributed—and how could the OWI be confident that they would be put up?
Enter the Boy Scouts. In 1942 they had been in existence for 32 years. They were organized, recognizable, and a part of their communities across America.
The OWI quickly took advantage of this network, starting in October 1942 with a poster for Columbus Day. Every two weeks, thousands of new posters were distributed to 2,300 participating communities, and the Boy Scouts made sure they went up.
In 1942, President Roosevelt made the Boy Scouts “Official Dispatch Bearers” for the OWI.
Although the OWI and the poster program had some rocky moments … [ Read all ]
Posted by Hilary on July 19, 2010, under - World War II.
Tags: Boy Scouts, community, Office of War Information, Official Dispatch Bearers, OWI, posters, President Roosevelt, Prologue magazine, World War II, WWII