Previewing the Program: PM Sessions
After lunch, RACO 2009 will focus on practical case studies and examples of social media already being used by our colleagues in the Federal government. These sessions will provide both background on policy development and real-world examples of how these collaborative tools are already being used in a variety of ways.
Jeffrey Levy, Director of Web Communications for the Environmental Protection Agency and Lovisa A. Williams, Senior Technology Advisor for Public Diplomacy at the State Department will open the afternoon program. Their panel is entitled Managing Communications without Boundaries: Developing Policy and Guidance on the Use of Social Media Tools. As Federal agencies start to experiment with these tools, effective policies and guidance are necessary to serve as the foundation for successful efforts. Then, we’ll learn about some of those efforts.
Our first case study will hear from both Jaqi Ross, Communication Advisor at IRS and Chris Rasmussen, Social Software Knowledge Manager for the Intelligence Community. They will discuss how their agencies and partners worked together on Building Collaborative Communities. The second case study will consist of Erin Edgerton, Senior Social Media Strategist for the CDC along with Dave Govoni, Senior Web Advisor and <a href="Scott Horvath, Public Affairs Specialist, both from the US Geological Survey. Their case study is Reaching Out to Customers. Both sessions promise to be filled with great tips and best practices that they’ve identified while using social media tools.
Again, please feel to leave specific comments and questions for these speakers below.